Taanayel: A Local Company Profile I Admire
It's pleasant to see local companies adopting international standards in product quality, customer satisfaction, and exceptional service delivery. Few succeed to capture all three elements so seamlessly, but when they do, it almost always cascades back to the corporate values and culture of the institution. If the company believes wholeheartedly in its offering, and the employees convey that same spirit of self-belief, it’s the customer who at the end of the day gets rewarded handsomely. For me, one such gem is Taanayel. The (Bonjus-)Taanayel brand is well-known in Lebanon, and not by accident. It was perhaps their labneh baladieh that first took Lebanon by storm and found its way into every household fridge. With quality ingredients free from preservatives, there's something uncannily homemade about the snow-white strained yogurt. Venture into the cheese product lineup, like Taanayel's baladeh cheese cradled in a cute bucket with desalinated water, and you will be